bose ar audio technology

Bose Announces $50 Million Fund for Startups Using Company’s Audio AR Technology Platform; New AR Prototype Unveiled at SXSW

Massachusetts-based audio giant, Bose, announced “the world’s first audio augmented reality platform” at this year’s South by Southwest (SXSW) conference: Bose AR. The company says that much of the excitement surrounding augmented reality (AR) has focused on the visual component, but that the audio component of AR has just as many possibilities. Bose will be…

Read More
bose soundsport free hearable

Bose Launches SoundSport Free Wireless Earbuds

Massachusetts-based audio giant, Bose, announced late last week that it was officially joining the wireless earbud market. The company unveiled the new SoundSport Free wireless hearable device, which is aimed to compete directly with Apple, Bragi and others. The new SoundSport Free devices are said to last an impressive 5 hours per charge, placing it…

Read More
bose doppler lawsuit

Hearable Startup, Doppler Labs, Sues Bose Over Technology and Use of “Hearphones” Name

BOSTON, MASSACHUSETTS — As first reported in the Boston Business Journal last week, hearable startup Doppler Labs is suing Bose over alleged technology and trademark infringement. As part of the suit, the company claims that Bose took several meetings with the fledgling startup under the guise of forming a partnership, but then used that information…

Read More