http://www.convinceandconvert.com/content-marketing/is-social-media-creating-a-plagiarism-problem-infographic/

A Weed by Any Name: Duplicate Content, Scraping, Plagiarism

HHTM editors have been spending their time uneconomically of late, weeding out problems (and learning new words) that we didn’t even know existed back in 2011 when HHTM began.  Economics is defined as the allocation of scarce resources–a familiar concept to any audiologist who runs a practice; ditto for any editor responsible for gathering original…

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http://volcano.oregonstate.edu/book/export/html/425

The Unraveling of Hearing Healthcare Delivery, part 2

Dr. Jerry Northern returns as guest contributor this week to review a number of converging factors that threaten the viability of Audiology as a profession.  The factors emanate from the rapid transition of hearing aid distribution from a medical model toward the electronic commodity market, as he discussed in Part 1.  Specific solutions are in short…

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Hi/Lo Bets on Hearing Aid Margins

Are you willing to bet that many audiologists focus on selling as many high-cost premium hearing aids as possible in order to make a living?  Ethics aside, it sounds logical that you’ll make more money if you sell more expensive stuff, whether it’s diamonds or hearing aids.  Maybe so for top-quality gemstones, but don’t take…

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I’ll Take That Bet and Raise You

Our profession was treated last week to a timely and balanced discussion of unbundling by Robyn Cox PhD.  She is one of audiology’s most reasoned thinkers, test creator extraordinaire, talented researcher, and a nice person to boot.   Dr. Cox addressed concerns being raised in policy-making circles that traditional hearing aid dispensing models are pricing many…

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Influenza and Audiologists: Mitigating Harm to Life and Wallet

Today wraps up a 3-part series on flu vaccination by looking at  private versus public sector efforts to vaccinate and protect, being mindful that we need to protect not only ourselves and our patients, but our professional livelihoods as well.  It’s a perfect blend of Economics and Ethics and, I’d like to point out, Marketing.  If it were…

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