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Econ 202: Selling a Practice as a Function of Interest Rates

Astute readers may have noticed Hearing Economics’ attempts to slip in Economics education on the sly. Today’s post fits right into the Economics 202 series, initiating a discussion of how interest rates affect the economy (a macro concept) and our very own practices (a micro concept).  Craig Castelli (bio below) describes the situation for practice…

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I’ll Take That Bet and Raise You

Our profession was treated last week to a timely and balanced discussion of unbundling by Robyn Cox PhD.  She is one of audiology’s most reasoned thinkers, test creator extraordinaire, talented researcher, and a nice person to boot.   Dr. Cox addressed concerns being raised in policy-making circles that traditional hearing aid dispensing models are pricing many…

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Hearing Healthcare: Fish or Fowl?

March Phonak-Costco Madness ushered in urgency to the health of hearing healthcare providers.  March Mayhem was foreshadowed for 3 years in Hearing Economics posts, starting with resurrection of 1990s prognostications of professional schizophrenia and bimodalism stemming from creative destruction. And lo, it came to pass as disruptive technologies and economics came among us and we were sore afraid. Otherwise,…

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Markup Gets a Makeover: Hearing Aid Pricing Part 12

“We don’t treat the product as a commodity other than the fact that the acquisition cost of the product is a line item.”  Catherine Palmer PhD  Last week took issues with unmarked black boxes and the misuse of “markup” with reference to hearing aid sales. Today’s post continues the theme by introducing better boxes to…

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Wholesale Hearing Aid Pricing – Is It On the Level?

Today picks up on a series begun in response to a headline-grabbing proclamation by a manufacturing CEO: “‘The hearing aid industry uses every new thing … to raise prices.” To which Hearing Economics posed rhetorical questions and slowly began addressing them:  What is the basis for making such a claim?  Are claims like this true or do…

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