Costco’s Business Model: Build It and They Will Come
Costco has enthusiastically embraced hearing aids as store-in-store revenue builders in all of its burgeoning warehouse locations since the mid-90s. The rate of Costco hearing aid center growth (feature image, red) has outstripped warehouse growth (blue) in recent years. Both are on fast tracks. Last Giant Standing, Building-Wise Costco’s Big Box footprint is…
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Magic Mirror On the Wall…
Amyn Amlani, PhD, has co-written the 2016 Pricing Update series in Hearing Economics. Today’s post concludes the series for this year. In the 1937 Disney classic movie, Snow White and the Seven Dwarfs, the Evil Queen stands in front of a mirror and pronounces, “Magic mirror, on the wall – who is the fairest one…
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The Well Being of Older Adults: The Role of Audiology
Downstream Consequences of Aging is a bi-monthly series written by guest columnist Barbara Weinstein, PhD. Today’s post is especially timely, coinciding with yesterday’s announcement of a bipartisan bill being introduced by U.S. Senators Elizabeth Warren (D-Mass.) and Chuck Grassley (R-Iowa) entitled the Over-the-Counter Hearing Aid Act of 2016 which aims to reduce cost and increase…
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Buying the Stairway…to Hearing
By Amyn Amlani and Holly Hosford-Dunn There’s a lady who’s sure All that glitters is gold And she’s buying a stairway to…[hearing]. We’re recalling the lyrics to Led Zeppelin’s Stairway to Heaven, as an inspiration for our series of posts on pricing. In Part 3 of our series of blogs on pricing that commenced in…
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John’s Journey Continues: Taking Action, Part 3
“Peeling the Onion” is a monthly column by Harvey Abrams, PhD. John’s current stop on his patient journey is the action stage – that stage of the journey when John, after contemplation and preparation, initiates change and takes action to resolve his communication problems. Recall that the Transtheoretical (changes of change) Model consists of 6…
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