Lexie Hearing’s Innovations in the D2C Hearing Aid Market
Hearing Healthcare Market Development Column In July, Lexie Hearing launched a direct-to-consumer (D2C) hearing aid with a model of care that includes a digitized onboarding process, in-situ hearing test, and rewards program. These three innovations anticipate over-the-counter (OTC) deregulation, while also embodying healthcare best practices in patient adherence. Lexie Hearing’s current product line consists…
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