Markup Gets a Makeover: Hearing Aid Pricing Part 12

“We don’t treat the product as a commodity other than the fact that the acquisition cost of the product is a line item.”  Catherine Palmer PhD  Last week took issues with unmarked black boxes and the misuse of “markup” with reference to hearing aid sales. Today’s post continues the theme by introducing better boxes to…

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Bundle Bundle Toil and Trouble

The last few posts in the Pricing series measured the spans separating wholesale and retail pricing of hearing aids.  The purpose was not to give away trade secrets; rather to reduce trade secrecy in order to pursue rational explanations of hearing aid pricing.   For that, we need real data rather than shrouded speculation, which…

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The Case for Application-Specific Practice Management Software: An Insider’s View

Hearing Economics is pleased to host Christine Diles, AuD as a guest blogger this week.{{1}}[[1]]Christine Diles, Au.D. and Bill Diles, M.A. have owned Kenwood Hearing Center Sonoma County, CA for over 30 years.   They have expanded the practice  to 3 full time locations with a staff of both audiologists as well as hearing aid…

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