CINCINNATI, OHIO — Paul Dybala, Ph.D., former president of Healthy Hearing, and co-creator of Eartunes has joined AudiologyDesign, a leading provider of digital marketing services in the hearing industry, as a Partner and Vice President of Strategy. Dr. Dybala’s role will focus on maximizing quality patient leads to provide enhanced value to clients and partners.
Dr. Dybala has served the hearing healthcare professional for more than 20 years – most notably as a pioneer bridging hearing healthcare and the digital environment to educate, inform and encourage individuals with hearing loss to make an appointment with a local hearing healthcare professional.
In his previous role, Paul grew Healthy Hearing to become the world’s leading online provider of information on hearing loss, hearing aids and hearing centers in the US – generating over 1,000,000 visits each year. Prior to that role, Dr. Dybala was president and editor-in-chief of AudiologyOnline, the leading online continuing education resource for audiologists.
“Paul’s experience and knowledge add tremendous value for our clients and partners. Our aim, and Paul’s focus, is to continue to expand the consumer market via our digital capabilities, and guide those new patients to our client’s door.”
–Kevin Havens, President of AudiologyDesign
Dr. Dybala added, “I look forward to applying my expertise to help our clients navigate this increasingly complex and constantly evolving digital environment, and contribute even more to their success.”
AudiologyDesign is a leading independently-owned, digital marketing agency specializing in the hearing healthcare industry. AudiologyDesign’s focus is to:
- Maximize our client’s online presence, reputation and authority – establishing the clinic as the local authority in hearing healthcare
- Dominate the local search engine results page for consumers active in their healthcare journey and seeking our client’s services online daily
- Deliver the engaging, relevant content the consumer is seeking
- Convert quality patient leads to appointments