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Tobias Bartels: EUHA’s new Managing Director

Tobias Bartels

At the beginning of November, Tobias Bartels took up his new position as the European Union of Hearing Aid Acousticians’ new managing director.

The 48-year-old business graduate brings to bear more than 25 years of experience from positions held in international companies in a wide variety of industries. His main focus has been in the fields of marketing and sales, digitization, conventions and events as well as public relations. Most recently, Tobias Bartels acted as head of marketing for an industrial enterprise. 

After studying business administration at Münster University, he started working independently as the owner of a digital marketing agency before moving on to the marketing department of a large telecommunications company. This allowed him to gain experience, for instance, in the field of point of sale and trade marketing. Having held various management  positions in the areas of marketing, sales and digitization, he switched to another industry eight years later, and then was in charge of marketing and corporate communications as a member of the management board of an international company  for more than ten years. 

Tobias Bartels also has experience in organizing events and trade fairs, PR, social  media, and training in online or hybrid formats.

“I am particularly delighted that I can  now bring my skills and ideas from other sectors to the EUHA and, together with the  experienced team, be able to offer you exciting services”

–Tobias Bartels, EUHA’s New Managing Director


About the European Union of Hearing Aid Acousticians (EUHA) 

Since 1960, the European Union of Hearing Aid Acousticians ( has been in charge of organising the International Congress of Hearing Aid Acousticians (EUHA Congress). Over the years, the event has gained international renown, and is considered the industry’s most important specialist congress held in Europe. The EUHA is an association for all persons working in hearing aid fitting and supply. It provides a platform for hearing aid acousticians, scientists and laymen with an interest in trade-specific and economic issues, who wish to take part in specialised further education and vocational training in order to provide the best possible care for persons with impaired hearing. 


Source: EUHA

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