epic hearing sold united healthcare

United Healthcare Revealed as Buyer of EPIC Hearing from Sonova

During an investor presentation at this year’s American Academy of Audiology (AAA) conference in Nashville, Sonova said that it had reached an agreement to sell it’s hearing benefits subsidiary company, Epic Hearing, to a “large US insurer”. However, the details of the agreement and name of the company acquiring EPIC were not revealed at that…

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intricon hearing aid disruption

Hearing Aid Maker, Intricon, Top Performing Public Company in Minnesota in 2017

ARDEN HILLS, MINNESOTA —  Minnesota-based hearing aid maker, Intricon, has beat out the likes of Target, Best Buy, 3M and others, to become the best performing publicly-traded company in the state this year. The company’s value per share has more than doubled this year to more than $14/share, reaching a market value of approximately $100…

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intricon pc werth

IntriCon Acquires Hearing Aid Supplier, PC Werth; Expands Footprint in UK

ARDEN HILLS, MINNESOTA – the IntriCon Corporation announced in a November 3rd press release that it has acquired the assets of PC Werth, Ltd, a leading supplier of hearing aids and hearing healthcare products in the United Kingdom (UK). As was previously reported by Hearing News Watch, IntriCon has had an exclusive agreement with PC…

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A rising IntriCon will provide hearing aids to the UK’s National Health Service

By David H. Kirkwood ARDEN HILLS, MN—Hearing care providers are familiar with the world’s “Big Six” hearing aid manufacturers, or at least their flagship brands. That’s only natural, as together Sonova, William Demant, GN Store Nord, Siemens, Starkey, and Widex account for over 90% of the devices sold in the U.S. and Western Europe. However,…

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Ohio tries to curb online hearing aid sales

COLUMBUS, OH—Reacting to the growing prevalence of direct-to-consumer hearing aid sales, the Ohio House of Representatives is considering legislation that would ban the sale of hearing aids to any Ohio resident who has not received an in-person hearing evaluation at a location within the state. Introduced in March by Rep. Rex Damschroder (R-Fremont), House Bill…

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AAA kit helps audiologists make the case against direct-to-consumer hearing aid sales

By David H. Kirkwood For audiologists and other hearing healthcare providers, there’s been no more disturbing development in recent years than the explosion in the sale of hearing aids directly to consumer sales. When hard-of-hearing consumers buy hearing aids without the care of a trained professional, practitioners lose out on the revenues they would have…

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United Health extends its direct-to-consumer hearing aid offer to a larger market

MINNETONKA, MN– UnitedHealth Group Inc. announced last week that its direct-to-consumer offering of less expensive hearing aids has been extended to 26 million people covered by employer-sponsored and individual health insurance plans through UnitedHealthcare. The original program, unveiled 11 months ago, made the discounted hearing aids available only to people in Medicare-based plans. The hearing…

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Arizona advocacy group criticizes company’s online approach to hearing care

PHOENIX—The Arizona Commission for the Deaf and Hard of Hearing (ACDHH) issued a strong statement last week opposing the service-delivery model developed by hi HealthInnovations for online hearing testing and sale of hearing aids directly to consumers. Although the commission said it “encourages efforts to find a safe, effective and affordable methods of delivering hearing…

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Hearing aid sales to hi HealthInnovations help put IntriCon back in the black

ARDEN HILLS, MN—While a warning letter from the Food and Drug Administration (FDA) has put a hitch, at least temporarily, in hi HealthInnovations’ (HI) online hearing testing and hearing aid dispensing program, the company that manufactures the devices for HI is thriving. IntriCon Corporation reported that its sales increased by 20% in the first quarter…

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hi HealthInnovations hopes to revive online hearing test, while hearing professionals cheer FDA’s action

By David H. Kirkwood hi HealthInnovations, which recently removed a controversial online hearing test from its web site after receiving a strong warning letter from the U.S. Food and Drug Administration (see our April 18 issue), hopes to resume offering that option to consumers soon. So stated Will Shanley, the director of public relations for hi HealthInnovations’…

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