Hear the World sets a Guinness World Record

LONDON—The Hear the World Foundation has set a Guinness World Record for staging the world’s largest photographic awareness campaign. Since 2006 when Sonova, parent company of the world’s largest hearing aid manufacturing group, created the foundation, scores of international celebrities have served as ambassadors. Each has been photographed in the campaign’s signature pose—with a hand cupped…

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Hearing loss awareness campaign features words and music by Sting and Chris Botti

NEW YORK—The New York Eye and Ear Infirmary (NYEE) launched a national media campaign this week to focus attention on the serious problem of hearing loss, which affects the lives of an estimated 36 million Americans. And signing on to help NYEE get its message across is the world-renowned trumpeter and composer Chris Botti. In…

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