United Health extends its direct-to-consumer hearing aid offer to a larger market

MINNETONKA, MN– UnitedHealth Group Inc. announced last week that its direct-to-consumer offering of less expensive hearing aids has been extended to 26 million people covered by employer-sponsored and individual health insurance plans through UnitedHealthcare. The original program, unveiled 11 months ago, made the discounted hearing aids available only to people in Medicare-based plans. The hearing…

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