anticipate

Anticipation – Intercepting Your Patient’s Thoughts

By Steven Eagon, MA I love watching all types of athletes when they are at the peak of their game.  When younger and physically gifted, they typically succeed on sheer skill, speed, agility, strength, and brute force.  But as athletes age, they become more cerebral with how they understand their chosen sport. Beyond understanding the…

Read More
better_hearing_month

Don’t Forget, May is Better Hearing and Speech Month

By Lolly Wigall When I first went into private practice in audiology, I remember being excited about promoting the “May Is Better Hearing and Speech Month” campaign. I had purchased my practice in August 1989, and I was planning on going all out for May 1990. Being a member of the American Speech-Language-Hearing Association (ASHA), I…

Read More
frustrated_audiologist

Why Don’t Universities Teach Students to Sell Hearing Aids?

By Lolly Wigall I was reading a professional magazine this morning while I was drinking my coffee.  I have to admit that I generally do not read professional magazines.  I see all the research articles with the wonderful graphs and statistics and my eyes glaze over.  I may read the intro and the conclusion.  But,…

Read More