real ear measurement

Real-Ear Measurements Are a Must for Patient and Professional Satisfaction

By Terry Ross For the past decade of my 35 years (and counting) in the hearing care industry, I have been focused on the value, application, and necessity of real-ear verification of hearing aid fittings. It has become my primary interest and my primary challenge. My journey has been an interesting combination of surprise, dismay,…

Read More

Practice Management Principles: A Culture of Leadership, Part 1

Dentistry has experienced many of the same issues facing dispensing audiologists and other dispensers of hearing aids – namely, large competitive organizations and their encroachment into independent practices. Hearing Health and Technology Matters approached Dr. Howard Ong, DDS, MAGD to find out how he and others have managed and flourished in the face of such…

Read More

Down the Rabbit Hole

  “Who am I then? Tell me that first, and then, if I like being that person, I’ll come up: if not, I’ll stay down here till I’m somebody else.” ― Lewis Carroll, Alice’s Adventures in Wonderland I’ve just returned from the 2016 AAA conference in Phoenix. As usual, the days and evenings were a…

Read More

The Audiology Elephant

In my last entry, I examined the mythical elephant PCAST created in its examination of the hearing healthcare system. The creature seemed to be purely product – no professional services needed – and closely resembled the vision of the Consumer Electronics Association and PSAP manufacturers. In many ways, the PCAST report is the epitome of…

Read More