Harnessing the Power of Hollywood – Part 2

The Movie Theater business is exactly that….a business.  We go to be entertained but to the owner and employees, it’s a job: a business, a livelihood,  it’s how they pay their bills.  Theater owners face the same challenges that private-practice hearing care providers face, or any business, for that matter. They need to manage the…

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All in the Family

Like all of us, the question of “What do you do?” comes up regularly.  When I say, “I’m an audiologist,”  I often get blank looks.  As all audiologists know, there usually needs to be a tag line.  My tag line generally goes something like this, “I take care of people with hearing loss.”  It’s getting better…I…

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Harnessing the Power of Hollywood

THE PLOT: Hollywood…..fame, fortune, bright lights, red carpets, beautiful people, grandiosity, power and influence.  The film industry has the ability to sway thought, fashion and culture.  Whether it be social issues, politics or how we look; Hollywood shapes our attitudes and behavior and they want us to go to the movies! Thirty-five million Americans are…

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Risky Business

You’ve heard it said, “When you work for yourself, you work for a real tyrant.” A seasoned and successful businessman friend recently gave us another pearl: “If owning a business were easy, everyone would have one.” When you’re the boss, you get to make the rules.  You can close early; you can set policy, pricing…

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The Big Battery Deal

Speaking of batteries, they seem to be a huge part of the hearing care provider’s day, albeit not generally a huge part of revenue.  A study published by a hearing aid manufacturer in 2009 reported that when looking at total practice revenue, batteries constituted 7% on average.  While I can’t quantify, I feel like we…

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Assault and Battery in the Ear Canal

This week we welcome Ross Roeser as a guest with very useful information for those of us looking in ear canals every day. Ross Roeser, PhD, is Professor and Head of the Doctor of Audiology Program at the University of Texas at Dallas/Callier Center for Communication Disorders, and Executive Director Emeritus of the Callier Center.…

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