Harnessing the Power of Hollywood – Part 2

The Movie Theater business is exactly that….a business.  We go to be entertained but to the owner and employees, it’s a job: a business, a livelihood,  it’s how they pay their bills.  Theater owners face the same challenges that private-practice hearing care providers face, or any business, for that matter. They need to manage the…

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Harnessing the Power of Hollywood

THE PLOT: Hollywood…..fame, fortune, bright lights, red carpets, beautiful people, grandiosity, power and influence.  The film industry has the ability to sway thought, fashion and culture.  Whether it be social issues, politics or how we look; Hollywood shapes our attitudes and behavior and they want us to go to the movies! Thirty-five million Americans are…

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