Paycheck Protection Program (PPP) Update

by Michael Scholl Last Friday, President Trump signed The Paycheck Protection Program Flexibility Act, H.R. 7010, into law. This legislation provides several updates to the Paycheck Protection Program (PPP) that are intended to bring the program into alignment with the legislative intent of Congress. Changes under this act include: Extends the expense forgiveness period to 24…

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signia audiology practice resources covid

Signia Unveils New Practice Development Resource Center to Support Hearing Care Professionals Amid COVID-19

As the world continues to contend with the spread of the COVID-19 virus, Signia has created a new Practice Development Resource Center to help hearing care professionals navigate this challenging landscape, provide care to their patients remotely, and make the best decisions for their practice. “With many practices facing unprecedented challenges right now, Signia is…

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Online tools that drive revenue

By Henrik Nielsen, M.Sc. Potential patients are, in increasing numbers, using online resources to research various services including hearing healthcare. What about the older population mostly served by hearing healthcare providers? Studies demonstrate that adaptation to the internet for the 65 years and older age group has grown at a rapid pace. Data from the…

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The Boomers are Coming! Part 2 – Ideas to Think About

 by Steve Eagon, MA   In part 1 of this two-part series, I mentioned how we’ve all heard about the Baby-Boomers flooding our offices, and the unique challenges they bring.  In this article, I’m going to make suggestions based upon what I’ve seen from various hearing care professionals around North America who are addressing these…

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branding audiology

Setting The Terms of Reference For The Brand of Hearing Healthcare, Part 2

Editor’s Note: Today’s post from Geoff Cooling is Part 2 on the Brand of Hearing Healthcare.    Collaboration Across the Profession   In order to change the brand of hearing healthcare, we as a profession internationally need to collaborate. This is something that needs to be done through professional organisations across the world. I have chosen the term…

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