The Importance of a Multi-pronged Customer Acquisition Strategy
Editor’s Note: It’s easy to see that behemoths like Amazon, which combines online shopping, low prices and speedy delivery are utterly transforming the customer experience. Along with Amazon, however, many smaller companies such as Dollar Shave Club and Stitch Fix are getting in on the action by offering a convenient, hassle-free product at a reasonable…
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Mindful Counseling
At the end of any interview with a potential new provider, I ask whether they have any questions for me. Many have none, some ask about hours and other working conditions, some ask about clinical protocols. The other day I got a question I had never received before. It made me think. “What do you…
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The Case for QuickSIN
(Author’s note) I write this as a true believer and not for any financial gain. Neither Etymōtic Research nor any very tall bald engineer with a bushy moustache has offered remuneration for this paean to QuickSIN. It’s all me, folks. I’ve done drunk the KoolAid. –Paul Teie, MS First, a tiny bit of history…
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Listen Deeply to Your Patient. How Do I Do That?
One of the most useful ideas surrounding the concept of the “Continuum of Denial” is how it requires the provider to listen deeply. In a two-day seminar I took on Motivational Interviewing several years ago, the facilitator was ever exhorting participants to “listen deeply”. My question was, “OK, that sounds great. So how do I…
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Gamified Auditory Training and Audiology Service Packages: An Interview with Nancy Tye-Murray, PhD, creator of clEAR
Since the early days of clinical audiology, when Raymond Carhart pioneered a comprehensive listening skills program for WWII veterans fitted with hearing aids, the importance of auditory training has received a lot of lip service from hearing healthcare providers. Although many clinicians believe in its intrinsic value, and a handful of studies support its effectiveness,…
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Tele-Audiology Pioneers: Q & A with Listen Lively CEO, Adam Karp
A few months ago, start-up company, Listen Lively burst onto the hearing care scene. Offering a pair of modern hearing aids, plus two years of remote video conferencing appointments with a licensed audiologist, Listen Lively could be poised to shake-up the current brick and mortar hearing aid dispensing model. Recently, Listen Lively CEO, Adam Karp…
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