Do Hearing Aids Meet ANSI Standards?

Measuring a hearing aid to ANSI (American National Standards Institute) Standards should be a first step before any programming of the hearing aid is attempted.  While it is assumed that the hearing aids meet ANSI Standards, as measured and sent by the manufacturer, confirmation of the hearing aid’s basic foundation is necessary to ensure that…

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Hearing Aid Sales Pushing the Big Three Fear Motivators

Hearing aid sales, along with advertising and promotion seems to have locked onto the Big Three (cognition, dementia, and Alzheimer’s disease) great fear motivators.  (Not all hearing aid advertising, but a significant amount focuses on the Big Three).  All three are currently promoted to result in cognition being reduced, slowed, or improved with the use…

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