Apr. 09, 2012
Retail Pricing Strategies, Part 4c: Loyalty and Ethics
For this series on pricing strategies, we have analyzed the historical perspective on the development of retail prices, finding your own “magic formula”, and looked at the individual considerations that should be a part of that formula (e.g., warranty, invoice cost, accessories, cost-of-living adjustments). For the past few posts we have been discussing the ethical use of manufacturer loyalty programs