Amyn Amlani

Amyn M. Amlani, PhD, is President of Otolithic, LLC, a consulting firm that provides competitive market analysis and support strategy, economic and financial assessments, segment targeting strategies and tactics, professional development, and consumer insights. Dr. Amlani has been in hearing care for 25+ years, with extensive professional experience in the independent and medical audiology practice channels, as an academic and scholar, and in industry.
Featured image for “The Patient is the Product: Using Workplace Design to Create a Transformative Experience – Part 2”
Feb. 28, 2018

The Patient is the Product: Using Workplace Design to Create a Transformative Experience – Part 2

Amyn Amlani
by Brian Taylor “Signal & Noise” is a bimonthly column by Brian Taylor, AuD.   Customization Rules   Finally, we reach the top of the Progression of Economic Value by transforming patients. In healthcare, according to Joe Pine,1 customized or staged experiences that are inherently memorable and personal are likely to lead to a transformative event for the patient. A
Featured image for “The Patient is the Product: Using Workplace Design to Create a Transformative Experience”
Feb. 20, 2018

The Patient is the Product: Using Workplace Design to Create a Transformative Experience

Amyn Amlani
by Brian Taylor “Signal & Noise” is a bimonthly column by Brian Taylor, AuD   “The handshake of the host affects the taste of the roast” –Benjamin Franklin   Query any hearing healthcare provider and she is likely to say she practices patient centered care1. The concept of patient centered care is a broad one, but one basic tenet of
Featured image for “Improving Hearing Aid Market Penetration through Forward Integration”
Jan. 29, 2018

Improving Hearing Aid Market Penetration through Forward Integration

Amyn Amlani
Editor’s Note: Hearing Health & Technology Matters (HHTM) is pleased to post the first column from the new Section Editor of Hearing Economics, Amyn Amlani. If you are a frequent reader of HHTM, it’s likely you have read several guest columns from Amyn, and if you’re an occasional reader who may have missed his previous postings, you’re sure to be