Widex Canada Marks World Hearing Day with Campaign Aimed at Demystifying Tinnitus and Encouraging Treatment

Image
HHTM
March 2, 2023

TORONTO, CANADA — Widex is urging Canadians to take action when experiencing tinnitus, a condition that affects nearly 40% of adults in Canada. To mark World Hearing Day, Widex is launching a free eBook on tinnitus management to help people understand their options for treatment and the implications of leaving it untreated.

The causes for tinnitus range from injury and ear infections to earwax, sensory nerve disorders, and natural aging. It can also be caused by medication, high blood pressure, or alcohol — but most often it is caused by repeated exposure to excessively loud noise. It can also lead to progressive cognitive impairment.

A survey conducted by Widex Canada in 2022 revealed that although 58% of primary health care providers across the country see patients with tinnitus on a weekly basis, only 21% of them report referring patients to an audiologist, otolaryngologist, or hearing care professional on a regular basis. Industry data suggests that on average, it can take up to seven years for someone experiencing a hearing issue like tinnitus to seek and receive treatment, which can be detrimental to their cognitive, emotional, and physical health. Widex believes that increasing awareness among healthcare professionals about tinnitus can provide relief for those experiencing it and lessen the stigma around hearing loss, which can often present initially as tinnitus.

“Tinnitus can be a sign of the onset of hearing loss that if left untreated, can lead to progressive cognitive impairment. A less than full understanding of the condition by primary healthcare providers can easily result in extending the time it might take for people to seek specialized care and attention.”

The Widex tinnitus eBook offers a complete breakdown on the causes of tinnitus and the exacerbating factors, and common difficulties associated with the condition. It also offers a comprehensive look at Zen Therapy, the brand’s approach to tinnitus relief that reverses overcompensation by the brain because of hearing deficits, prevents fatigue resulting from extra listening effort related to hearing loss, and helps reduce stress and overcome sleep difficulties.

The Widex eBook on tinnitus management can be downloaded from the company’s website here.

About Widex

At Widex we believe in a world where there are no barriers to communication; a world where people interact freely, effortlessly and confidently. With 60 years’ experience developing state-of-the-art technology, we provide hearing solutions that are easy to use, seamlessly integrated in daily life and enable people to hear naturally. As one of the world’s leading hearing aid producers, our products are sold in more than one hundred countries, and we employ 4,000 people worldwide.

Source: Widex

Leave a Reply