Starkey’s Genesis AI Wins CES Innovation Award

genesis ai ces
November 16, 2023

EDEN PRAIRIE, MINNESOTA – Starkey has announced that its all-new Genesis AI hearing aids have been named a CES® 2024 Innovation Awards Honoree in the accessibility and aging technology category.

As one of the world’s most influential technology competitions, this award honors products with outstanding design, engineering, and innovation, with winners chosen from thousands of applications around the world.

“At Starkey, we’ve reengineered the hearing aid both inside and out, creating the industry’s best performing hearing aids on the market. Genesis AI is a once-in-a-decade development in advanced technology, packed within a beautiful design that has turned hearing aids into a communication and health device that people will want to wear.” 

–Starkey President and CEO Brandon Sawalich

Starkey’s Genesis AI is “leading the hearing industry in redefining the future of hearing health, not just with incremental improvements, but with breakthrough benefits”. 

The all-new Starkey Neuro Processor features “the industry’s most advanced processor technology which mimics the function of the central auditory system through a Deep Neural Network (DNN) on-chip accelerator and automatic functions”.

  • Smallest processor ever by Starkey, but also the most powerful with 6x more transistors.
  • Speed – the Starkey Neuro Processor operates quickly, efficiently, and quietly and is up to 4x faster than previous processors.
  • Less power, more processing – the processor is more efficient with power while delivering significantly higher processing.
  • Loaded with 5X more computational memory and 10X the amount of non-volatile memory.

About Starkey 

Starkey is a privately held, global hearing technology company headquartered in Eden Prairie, Minnesota. Founded by Bill Austin in 1967, Starkey is known for its innovative design, development and distribution of comprehensive digital hearing systems. Led today by President and CEO Brandon Sawalich, Starkey is the only American-owned provider of hearing technologies. The company has more than 5,000 employees, operates 29 facilities and does business in more than 100 markets worldwide.


Source: Starkey

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