LONDON, UNITED KINGDOM — TinniSoothe, the British manufacturer of wearable devices for 24/7 tinnitus relief, has partnered with Boots Hearingcare, the leading private hearing care provider in the UK. This strategic tie-up will make TinniSoothe’s discreet sound therapy solution available to a broader audience.
The collaboration integrates TinniSoothe™ into Boots Hearingcare’s portfolio of hearing solutions, giving its customers a non-invasive tinnitus management option. TinniSoothe delivers adjustable sound therapy through its patented, neck-worn device, helping to divert attention from the persistent noise associated with tinnitus.
The device is registered as a Class 1 medical device in the UK and EU, and is designed to be worn comfortably throughout the day, without the need for anything in or around the ears. At night, the module is placed in a bedside charging cradle, which also delivers soothing white noise to aid sleep.
Boots Hearingcare recognizes that people living with tinnitus could benefit from alternative approaches to manage their tinnitus. As part of the Sonova group, the company has offered digital services such as the SilentCloud™ app in the Republic of Ireland since 2023. The addition of TinniSoothe to their eShop in both the UK and RoI, provides customers with an accessible physical device that is easy to set up and start using immediately.
“We are excited to work with Boots Hearingcare to make TinniSoothe more accessible to the growing number of people seeking relief from tinnitus. Our mission has always been to provide practical and affordable solutions that fit well with daily life. We want to help tinnitus sufferers to take back control of their lives, without compromise. This partnership allows us to reach more people, who can now benefit from our day-to-night tinnitus management device.”
–Jez Lawson, co-founder of TinniSoothe
Karen Shepherd, Director of Audiological Support at Boots Hearingcare, added: “We are thrilled to be able to offer TinniSoothe within our product portfolio. The device provides a discreet, wearable option for tinnitus relief, which perfectly complements our existing hearing health solutions. TinniSoothe has received great reviews since its launch last year, including from some of our own Boots colleagues. We are proud to support an innovative British product that will make a positive difference to many people’s lives.”
TinniSoothe was already available via the TinniSoothe eShop and it is now also available at bootshearingcare.com as well. Customers interested in TinniSoothe can either purchase a device online, with a 30-day money-back guarantee, or consult with Boots Hearingcare audiologists in-store. To determine if the device is suitable for their needs, customers can use the following link: Book an Appointment.
The partnership underscores a shared commitment to enhancing the quality of life for individuals living with tinnitus through innovative and accessible care.
About TinniSoothe
TinniSoothe is a UK-based company dedicated to providing relief for tinnitus sufferers through its patented, wearable white noise device. Invented by Howard Presland, who has lived with tinnitus himself since 2013, TinniSoothe focuses its products on usability, affordability, and effectiveness to help manage a condition that affects 1 in 7 adults.
About Boots Hearingcare
Boots Hearingcare is one of the UK’s leading hearing care providers, offering an integrated range of services including hearing tests, hearing aids, and tinnitus management solutions. Committed to delivering expert care, Boots Hearingcare operates 450 clinics nationwide to support individuals with their hearing health needs.
Source: TinniSoothe
