Communicating Clearly and Ethically about Hearing Loss, Cognitive Decline and Dementia

messaging hearing loss and cognitive health to patients
HHTM
October 2, 2024

How do we communicate the link between hearing loss and cognitive decline without misleading patients? In this keynote session from the 2024 Academy of Doctors of Audiology conference, Dr. Jan Blustein dives deep into the challenge of delivering clear and ethical messages about hearing health.

She addresses the common pitfalls in public health communication, such as headlines that claim “hearing aids can slow cognitive decline by 48%,” which can oversimplify complex epidemiological data and potentially mislead patients about their personal risk and the benefits of hearing aids. Dr. Blustein revisits the fundamentals of epidemiological risk, explaining how population-level findings can differ from individual outcomes. She also explores the concept of “prevention” and how terms like this, while technically accurate, need to be handled carefully in conversations with patients. Through interactive discussions and real-world examples, this presentation provides invaluable guidance on crafting messages that are not only accurate but also ethical and patient-centered.

Whether you’re a healthcare professional or someone interested in the science of hearing and cognitive health, this session offers a fresh perspective on communicating research findings responsibly. Dr. Blustein’s insights will help ensure that patients receive the information they need to make informed decisions about their hearing and overall well-being.

Full Episode Transcript

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About the Presenter

Jan Blustein, M.D., Ph.D. is a seasoned statistics professor and researcher at New York University. Her studies on health and health care have been published in New England Journal of Medicine, JAMA, British Medical Journal, and other leading journals. For the past decade she has focused on hearing loss and its consequences for health and quality of life. She has a longstanding hearing loss, is involved in hearing loss advocacy, and has served on the board of the Hearing Loss Association of America.

 

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