Hearing Health & Technology Matters

Nick Fitzgerald has served as HHTM’s Chief Marketing Officer for the past 3 years. He is the President and Owner of AuDSEO, a full service digital marketing agency. With over 15 years of digital marketing experience, Nick is a highly data-driven marketer, with expertise in search engine optimization, digital analytics and forensics, social media, digital advertising, and web development. He has been involved in the construction and optimization of nearly 1,000 web presences, including some of the largest Fortune 500 companies.

Do You Party with Your Patients?

Hearing Health & Technology Matters

Before Christmas Gael Hannan wrote a blog about her wish list to Santa. One item on the list was to get material from her audiologist that didn’t offer purchase promotions for new products or upgrades around the Holidays. We take a page out of her list and have for years. In October we mail out a four-page newsletter that includes

In this age of transparency, someone is always looking over your shoulder

Hearing Health & Technology Matters

By Brian Taylor I was driving through my neighborhood the other day and noticed that several cameras had been installed on the stoplights near busy intersections. In addition to the new cameras, two new speed limit signs were equipped with flashing lights that are triggered when approaching vehicles exceed the 35 mph speed limit. There’s nothing terribly ominous about the

Readers’ Choice 2012 : Musical Ear Syndrome – Auditory Memory versus Auditory Hallucinations

Hearing Health & Technology Matters

Most practitioners have had a client with various types of simple tinnitus (ringing, buzzing, chirping, etc.). Many others hear more complex sounds (music or voices), but do not report it in their case history because they fear being diagnosed as “crazy”. The latter is known as Musical Ear Syndrome (MES), and includes hearing voices singing, bands or orchestras playing, or

Readers’ Choice 2012: Though the “Big Six” hearing aid makers are still intact, consolidation isn’t over in the hearing industry

Hearing Health & Technology Matters

A couple of weeks ago when I was attending the International Hearing Society Convention, I heard from a reliable source that William Demant, the parent company of Oticon among other hearing care companies, had recently purchased MedRx. Founded in 1994, this Florida-based company has grown into a leading manufacturer of hearing care testing and fitting equipment. It’s especially known for

Readers’ Choice 2012: Back to the Future Part IIIa – Technology is a Double-Edged Sword

Hearing Health & Technology Matters

This multi-part series begins here: Back to the Future, Part I: Are we retailers? This series checks in on predictions made by Lars Kolind in the late 1990s, published in the final chapter{{1}}[[1]]Jerger JJ, Skafte MD, Kolind L. The future of audiology practice management. Chapter 21. In Hosford-Dunn H, Roeser R, & Valente, M. (2000). Audiology: Practice Management (1st Ed). NY:

Oh, for the good old days!

Hearing Health & Technology Matters

By K. Ray Katz We “old timers” occasionally look back on our younger years thinking how good things used to be: less crime, fewer worries, and a lot less that we had to know to do the best we could with what our suppliers were able to produce to help our hard-of-hearing patients. It is nothing less than amazing that

A Little Spanish Translation Goes a Long Way

Hearing Health & Technology Matters

Editor’s Note: This week’s post is from one of my dynamo audiologists, Jennifer T. Lamfers, AuD and AnaMarie Garcia who is an Administrative Specialist who took Jennifer’s ideas and made them work into a translation to Spanish that works with our area of Spanish Speakers. We have a couple of people in the office who speak Spanish, but sometimes just

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Call of the Wild — Who Serves Patients in Remote Areas?

Hearing Health & Technology Matters

Today’s post comes from Guest Editor Ryan Kalef, an Audiologist practicing in the Greater Vancouver area of BC (see his bio at the end of this post). It describes the economic conundrum of providing services in scarcely populated areas in Canada and Government policy innovations put in place in one province, but not another. The post should interest many readers, not

What’s the matter with Canada?

Hearing Health & Technology Matters

By David H. Kirkwood People who know me probably wonder why I would ask such a tendentious question. After all, my father, who was born and raised in Ontario, remained a Canadian for most of my childhood years. And, except for my mother and brother, all my Kirkwood relatives still live on the northern side of the border. I also

Featured image for “Best of Hearing Economics: Are Audiologists the Problem?”

Best of Hearing Economics: Are Audiologists the Problem?

Hearing Health & Technology Matters

“The secret of success is to get up early, work late and strike oil.” John D Rockefeller Recent posts at Hearing Economics have put forth the position that independent hearing healthcare providers — Audiologists and dispensers — are like wheat farmers, in the sense that they are toiling away in fields, under the hot sun, hoping their harvest is not