Feb. 25, 2014
Who Are We and Why? Hearing Economics Gets all Dark and Existential
Hearing Economics is forever asking Why–usually more than 5 times– especially when it comes to the Why of hearing aid prices. The Pricing series has asked the Whys of manufacturing costs, retail Price, and wholesale pricing for different dispensing models. The Why of “markup” shows that net profit–the true markup–is well below $100/hearing aid. That prompts a host of “Why