Hearing Health & Technology Matters

Nick Fitzgerald has served as HHTM’s Chief Marketing Officer for the past 3 years. He is the President and Owner of AuDSEO, a full service digital marketing agency. With over 15 years of digital marketing experience, Nick is a highly data-driven marketer, with expertise in search engine optimization, digital analytics and forensics, social media, digital advertising, and web development. He has been involved in the construction and optimization of nearly 1,000 web presences, including some of the largest Fortune 500 companies.

Featured image for “Diffusion of Innovations and its Application to Hearing Care: Part 2”

Diffusion of Innovations and its Application to Hearing Care: Part 2

Hearing Health & Technology Matters

by Amyn Amlani, PhD In Part 1 of this series, the reader was introduced to the theory, Diffusion of Innovations (DOI; Rogers, 1962). DOI attempts to explain (i) how an idea or product or service gains momentum and diffuses (i.e., spreads) through a specific population or social system, and (ii) how categories of people (i.e., Innovators, Early Adopters, Early Majority,

Featured image for “US Ear Device Patents for August 2021”

US Ear Device Patents for August 2021

Hearing Health & Technology Matters

The device in Figure 1 looks like a BTE with a p-trap attached to a flanged, pre-molded insertable earplug. It could happen, but not as it happens to improve or protect hearing. The device in Figure 1 is one of several systems proposed in Nocira LLC’s patent 11090194 to mitigate Migraine headache. The idea is to create a barrier between

Featured image for “Diffusion of Innovations and its Application to Hearing Care: Part 1”

Diffusion of Innovations and its Application to Hearing Care: Part 1

Hearing Health & Technology Matters

by Amyn Amlani, PhD In 1962, E.M. Rogers developed a theory on how, why, and at what rate new ideas and technology spread. Specifically, this theory, Diffusion of Innovations (DOI), explained how an idea or product gains momentum and diffuses (i.e., spreads) through a specific population or social system. The principle behind diffusion is that categories of people will progressively

Featured image for “To Boost Outcomes for Hearing Aid Wearers, the Profession Should Commit to Telehealth Services”

To Boost Outcomes for Hearing Aid Wearers, the Profession Should Commit to Telehealth Services

Hearing Health & Technology Matters

By Brian Taylor, AuD, Editor-at-Large It should concern every hearing care professional (HCP) that anywhere from 5 percent to one-quarter of patients never use their hearing aids. Or that by some accounts, an astounding 98 percent of hearing aid owners say they had at least one problem with their hearing aids in the first year. Or that 54 percent of

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e3 Diagnostics Turns 10!

Hearing Health & Technology Matters

by Adam Dawson A decade is a long time. A lot can happen over the course of 10 years. For instance, 10 years ago, there was no TikTok, rideshares were less popular than taxis, and streaming television was in its infancy. Also, that was around the time several well-known audiometric equipment distributors and service providers banded together to form e3

Featured image for “Ear Device Patents for July 2021”

Ear Device Patents for July 2021

Hearing Health & Technology Matters

New Ways of Thinking With OTCs on the near horizon, players of various types and motivations continue to enter the mild to moderate hearing loss landscape. That includes Georgia Tech, with a patent for a hearing aid platform which is Cost effective, such that low-income individuals in developing countries have access to these important technologies, is customizable based on the

Featured image for “US Ear Device Patents for June 2021”

US Ear Device Patents for June 2021

Hearing Health & Technology Matters

Successful hearing aid users and their audiologists know that regular follow-up appointments are de rigueur to monitor hearing ability and ear canal health; adjust hearing instruments to match hearing status and wearer needs; and check instrument performance against manufacturer’s specs. That last step is important but routine and a bit boring. It also raises questions, at least in this audiologist’s

Featured image for “Benefits of OtoAccess Worklist HL7”

Benefits of OtoAccess Worklist HL7

Hearing Health & Technology Matters

by Adam Dawson Today, it is imperative for healthcare facilities to have a comprehensive, intuitive, and secure software system for managing patient care records. Requirements, such as the recent 21st Century Cures Act mandating open notes, have made it imperative for medical practices to have a solution that makes it easier for them to share data with patients, free of charge. While there are many software solutions available, none

Featured image for “Decision Aids: A Mechanism to Advance Patient Care in the Evolving Hearing Care Market”

Decision Aids: A Mechanism to Advance Patient Care in the Evolving Hearing Care Market

Hearing Health & Technology Matters

by Amyn Amlani, PhD Healthcare has moved towards shared decision-making as an engagement strategy that allows providers and patients to work together in determining treatment intervention and management. Decision aids are part of the shared decision-making process that encourages active participation by patients in their healthcare decisions. Over the past few months, readers have been introduced to the application of decision

Featured image for “How to Get More Online Reviews for Your Hearing Practice”

How to Get More Online Reviews for Your Hearing Practice

Hearing Health & Technology Matters

We don’t have to tell you how critical customer reviews on the internet are. People post about their experiences on various websites, including the Better Business Bureau, Trustpilot, and Google. What they say has an impact. According to a recent survey, favorable online reviews influenced 90 percent of respondents’ buying decisions, while negative reviews influenced 86 percent. Many hearing practices focus