May. 06, 2014
Hearing Aid Buying Groups Differ in Their DNA
Dale Thorstad, today’s guest contributor, offers a brief history and overview of buying groups in the hearing aid industry. It’s hard to remember the names of the groups, much less whom they work with and whom they represent. Buying groups have been around for years, but they are experiencing revived interest, scrutiny, and hype following the Phonak/Costco dust up. New groups