HEAR IN PRIVATE PRACTICE
Hear In Private Practice discusses the joys and frustrations associated with being in private practice. Topics will range from business, management, technology, clinical tips, reimbursement and anything else relevant to succeeding in today’s ever-evolving industry landscape. Comment Policy
Mistakes are inevitable, but don’t let them sink your business
If you want to be successful in a hearing care business, you need enough... Read More
The Boomers are Coming! Part 2 – Ideas to Think About
by Steve Eagon, MA In part 1 of this two-part series, I mentioned... Read More
Setting The Terms of Reference For The Brand of Hearing Healthcare, Part 2
Editor’s Note: Today’s post from Geoff Cooling is Part 2 on the Brand of Hearing Healthcare. ... Read More
Setting The Terms of Reference For The Brand of Hearing Healthcare
By Geoff Cooling We discuss brand a lot at our company because understanding... Read More
Business of Hearing Healthcare: Establishing Yourself as the Authority
By Geoff Cooling It seems that on a regular basis something happens that gives... Read More
Setting The Terms of Reference For The Brand of Hearing Healthcare, Part 2
Editor’s Note: Today’s post from Geoff Cooling is Part 2 on the Brand of Hearing Healthcare. ... Read More
5 Strategies to Help Patients Find Your Audiology Practice Online
by Nick Fitzgerald If you ask any online marketer, they’ll tell you that the... Read More
The “M” Word Again
My father-in-law always told us that if we didn’t “market” our practice, it would... Read More
PSAP and Hearable Market Encroachment, Part 2
The Hearing Disruptions series seeks to cover the rapid changes taking place in hearing... Read More
Harnessing the Power of Hollywood – Part 2
The Movie Theater business is exactly that….a business. We go to be entertained but... Read More
What Makes You Think You Are Special?
Editor’s Note: OK, put on your seat belts and prepare for disruption, or at least... Read More
What I Learned from Popeye’s Chicken
One of the groups I belong to is the Women Presidents’ Organization (WPO). This... Read More
Why Purchasing Hearing Aids Is Like Buying a Wedding Dress
A hearing aid is unlike any other medical device, and the highly complex process... Read More
Earwax and “Dark Magic”
Genève returned to our office the other day with a hearing aid that was... Read More
When Fitting High-Tech Hearing Aids, Don’t Promise the Moon
Today’s advanced hearing aids offer lots of features that consumers may find pretty amazing.... Read More
Mistakes are inevitable, but don’t let them sink your business
If you want to be successful in a hearing care business, you need enough... Read More
Hearing aid market study of Western Europe 2015 vs 2014
Tony Grant-Salmon from the British hearing aid manufacturer’s association has compiled all the available... Read More
The Boomers are Coming! Part 2 – Ideas to Think About
by Steve Eagon, MA In part 1 of this two-part series, I mentioned... Read More
The Boomers are Coming! Yeah, So What. (Part 1)
By Steve Eagon, MA Given the work I do, I frequently interact with and train hearing... Read More
How Hearing Aid Technology Has Evolved in Society, and Why — Part IV
Editor’s Note: Today’s post continues a discussion on the evolution of hearing aid technology... Read More
