Hear In Private Practice

Featured image for “How to Get Your Hearing Clinic in Google’s Map Pack”
Dec. 07, 2020

How to Get Your Hearing Clinic in Google’s Map Pack

Hearing Health & Technology Matters
When users search for businesses on Google, they are displayed on Google Maps and Search in different ways. For example, if you use your phone or laptop to search for “teeth cleaning,” local results appear, providing a list of dentists in your local area. These results will point to Google My Business (GMB) listings of highly rated dentists in your
Featured image for “How to Rank for “Near Me” Google Searches”
Nov. 17, 2020

How to Rank for “Near Me” Google Searches

Hearing Health & Technology Matters
A recent study found that 82% of smartphone shoppers make “near me” searches (source). “Near me” suggests that the user is looking for a place or product in their area, and they usually want to act sooner than later. Getting your business in front of these searches lets you strike while the iron is hot and increases your chances of
Featured image for “MedRx VRA: Visual Reinforcement Audiometry Reimagined”
Nov. 03, 2020

MedRx VRA: Visual Reinforcement Audiometry Reimagined

Hearing Health & Technology Matters
As one of the leading innovators in the field of audiology equipment, MedRx is breaking ground again with the release of its new VRA system. In fact, the manufacturer was recently presented with a Hearing Technology Innovator Award by Hearing Health & Technology Matters for creating this new equipment.  With technology from National Acoustics Laboratories (NAL) integrated within it, the
Featured image for “8 Questions to Ask Your Audiology Equipment Service Technician”
Oct. 08, 2020

8 Questions to Ask Your Audiology Equipment Service Technician

Hearing Health & Technology Matters
Your audiology equipment is essential to your business. Without it, you couldn’t effectively treat your patients, and lost time with patients means lost money for your organization. Because of this, you should only trust it in the hands of qualified professional technicians. If it’s on the fritz, you want to make sure you have someone to call to get it
Featured image for “New Audiology CPT Codes Announced for 2021”
Sep. 23, 2020

New Audiology CPT Codes Announced for 2021

Hearing Health & Technology Matters
The American Academy of Audiology (AAA) and the American Speech-Language-Hearing Association (ASHA) have announced the publication of seven new Current Procedural Terminology (CPT ®) codes for auditory-evoked potentials (AEP) and vestibular-evoked myogenic potential (VEMP) services. The American Medical Association CPT Editorial Panel approved these codes for implementation on January 1, 2021. ASHA and AAA, working with the American Academy of
Featured image for “Improve Your Practice’s Google Advertising Reach with Responsive Search Ads”
Sep. 06, 2020

Improve Your Practice’s Google Advertising Reach with Responsive Search Ads

Hearing Health & Technology Matters
I don’t need to tell you that Google is the most popular search engine in the world. It receives 3.5 billion search queries per day. Google is a tool that people worldwide use to pose questions that are answered with a combination of paid advertisements and organic ads. Many small businesses score quality leads using Google Ads, and your hearing
Featured image for “Marketing Your Practice Online: Avoid These Big Landing Page Mistakes”
Aug. 22, 2020

Marketing Your Practice Online: Avoid These Big Landing Page Mistakes

Hearing Health & Technology Matters
A landing page is any page you send your users to as part of a marketing or advertising campaign. This is the first page on which they land. If you’re searching for new hearing aid patients, you can send them to a landing page where, for example, they can fill in their details, or get a free consultation. Keep in
Featured image for “Your Practice Could Benefit from Google’s Free New Features Designed to Boost Local Business”
Jul. 27, 2020

Your Practice Could Benefit from Google’s Free New Features Designed to Boost Local Business

Hearing Health & Technology Matters
Small businesses in our nation are facing an unprecedented economic disruption due to the coronavirus outbreak (COVID-19). The challenge is especially troublesome for small companies (those with 500 or fewer employees, such as hearing practices), which account for a disproportionate proportion of vulnerable jobs. They supported almost half of all U.S. private-sector jobs before COVID-19, and now account for 54
Featured image for “Social Media and Your Practice: Facebook Post Ideas”
Jul. 14, 2020

Social Media and Your Practice: Facebook Post Ideas

Hearing Health & Technology Matters
When faced with hearing loss, people want to turn to a hearing health professional they know and trust to advise them. Social media helps you build a close relationship with your target audience, which gradually enables you to become the best option for those looking for hearing treatment. Social media marketing also has these uses:   Provides crucial information Social
Featured image for “Key Elements of a Successful Google Ads Campaign for Your Practice”
Jun. 29, 2020

Key Elements of a Successful Google Ads Campaign for Your Practice

Hearing Health & Technology Matters
There are over 246 million unique visitors and 3.5 billion daily interactions on Google every day. And with an estimated 700 percent return on investment, Google Ads is a great place to start if you’re considering investing some money on ads to reach your target audience. Google Ads has been very successful, thanks in large part to the fact that